FitOrbit has launched, aiming to connect health-minded folks with personal trainers for one-on-one fitness and meal plans. FitOrbit has both a website and an iPhone application.The newly formed company is backed by angel investor Ron Conway, John Brown (President of Time Inc’s Health franchise), Dr. Jeffrey Weisz (Medical Director of Southern California Permanente Medical Group), Kathy Kaehler ("trainer to the stars") and Jake Steinfeld (Founder, Body by Jake, Exercise TV and Chairman of the California Governor’s Council on Physical Fitness and Sports). Private investment firm Polar Capital Group has also invested.
The first thing you do at FitOrbit is take a short quiz to determine which real life personal trainer you would want to connect with based on your profile and current lifestyle. You can also choose to pick your own trainer.
Plans start at $9.99 per week for six months, though you can choose to do a one week test run for $29.99. Prices might sound a bit high, but when compared with the prices of personal trainers at gyms, these prices seem compelling.
Each week comes with a daily workout plan and accompanying instructional videos, a personalized daily meal plan with nutritional information, reminders, tracking tools, and feedback from your very own trainer. And your trainer will also be available to you and able to edit your plan on the fly (e.g., if you’re on vacation), and give you one-on-one attention via on-website messaging.
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